In this workshop, faculty, PhD students, and outside speakers present their latest marketing research and marketing research papers.

The workshop will be held in-person (in HC 3B), with no virtual options. Please contact workshop administrator Mary Kate Stanfa or Megan Jennings Quist if you would like to be added to the listserv for weekly updates.

When possible, links to the workshop papers are posted to this page for printing. Occasionally, speakers opt not to circulate their papers; in this case, the link will be unavailable.

Autumn 2022

Date Time Location Topic Speaker Institution
Thursday, September 22, 2022
10:40 a.m. - 12:00 p.m.
Harper C03
Behavioral Skimming: Theory and Evidence from Resale Markets
Andreas Kraft
University of Texas - Mccombs
Tuesday, September 27, 2022
10:40 a.m. - 12:00 p.m.  Harper 3B
Are Menthol Cigarettes More Addictive? A Cross-Category Comparison of Habit Formation
Julia Levine
UCLA - Anderson
Tuesday, October 4, 2022
10:40 a.m. - 12:00 p.m Harper 3B
Opportunity Neglect: An Aversion to Low-Probability Gains
Emily Prinsloo
Harvard
Tuesday, October 11, 2022
10:40 a.m. - 12:00 p.m. Harper 3B Does Customer Feedback Lead to Spillover Effects through Firm Improvements?
Rupali Kaul
Stanford
Tuesday, October 18, 2022
10:40 a.m. - 12:00 p.m Harper 3B Designing Promises with Reference-Dependent Customers: The Case of Online Grocery Delivery Time
George Gui
Stanford
Tuesday, October 25, 2022
10:40 a.m. - 12:00 p.m.  Harper 3B Estimating the Value of Offsite Data to Advertisers on Meta
Nils Wernerfelt
MIT
Tuesday, November 1, 2022
10:40 a.m. - 12:00 p.m Harper 3B

When Impact Appeals Backfire: Evidence from a Multinational Field Experiment and the Lab

Joseph Reiff
UCLA - Anderson
Tuesday, November 8, 2022
10:10 a.m. - 11:30 p.m Harper C05
A Computational Model of Naturalistic Memory-Based Decision Making
Ada Aka
U Penn - Wharton

Winter 2023

Date Time Location Topic Speaker Institution
Tuesday, January 10, 2023
10:40 a.m. - 12:00 p.m.  Harper 3B
The Economics of Recommender Systems: Evidence from a Field Experiment on MovieLens Guy Aridor
Northwestern Kellogg
Wednesday, January 11, 2023
11:45 a.m. - 1:05 p.m.
 Harper C01
Bayesian Impact Evaluation with Informative Priors: An Application to a Colombian Management and Export Improvement Program Rachael Meager
London School of Economics
Tuesday, January 17, 2023
10:40 a.m. - 12:00 p.m Harper 3B
A Rational Account of the Repulsion Effect
Rahul Bhui
MIT Sloan
Tuesday, January 24, 2023
10:40 a.m. - 12:00 p.m. Harper 3B Consumer Memory and Competitive Interference: The Case of Auto Insurance Advertising Navdeep Sahni
Stanford GSB
Tuesday, January 31, 2023
10:40 a.m. - 12:00 p.m Harper 3B Revealing Hidden Heterogeneity: Explaining Differences in Treatment Effects in the Social Sciences. Eric J. Johnson
Columbia GSB
Tuesday, February 7, 2023
10:40 a.m. - 12:00 p.m.  Harper 3B A Theory-Based Explainable Deep Learning Architecture for Music Emotion Hortense Fong
Columbia GSB
Tuesday, February 14, 2023
10:40 a.m. - 12:00 p.m Harper 3B Title TBD - Relevant Article
Crystal Reeck
Temple U Fox
Tuesday, February 21, 2023
10:40 a.m. - 12:00 p.m Harper 3B Gratuities in a Digital Services Marketplace Kenneth C. Wilbur
UCSD Rady
Monday, February 27, 2023
11:45 a.m. - 1:25 p.m.
Harper C07
PhD Talks
Marketing PhD Students
 UChicago Booth
Tuesday, February 28, 2023
10:40 a.m. - 12:00 p.m Harper 3B

Scales of Measurement in Consumer Research

Milica Mormann
SMU Cox

Spring 2023

Date Time Location Topic Speaker Institution
Tuesday, March 21, 2023
10:40 a.m. - 12:00 p.m.
Harper 3B PhD Student Talks
Various
UChicago Booth
Tuesday, March 28, 2023
10:40 a.m. - 12:00 p.m.  Harper 3B
Stuck in a Rut: The Behavioral Entrenchment Effect Alicea Lieberman
UCLA Anderson
Tuesday, April 11, 2023
10:40 a.m. - 12:00 p.m. Harper 3B Aversion to Relationships with Artificial Intelligence
Julian De Freitas
Harvard Business School
Tuesday, April 18, 2023

*10:10 a.m. - 11:30 a.m *Alternative Time

Harper C06 Distinguishing Common Ratio Preferences from Common Ratio Effects Using Paired Valuation Tasks Kirby Nielsen
Caltech
Tuesday, April 25, 2023
10:40 a.m. - 12:00 p.m.  Harper C07
Even Number Preference in Quantity Selection Joowon Klusowski
Yale
Tuesday, May 2, 2023  10:40 a.m. - 12:00 p.m. Harper C06 Demand Analysis under Latent Choice Constraints Paulo Somaini Stanford University 
Tuesday, May 9, 2023
10:40 a.m. - 12:00 p.m Harper C06
What drives followers of playlists on Spotify? Max Pachali
Tilburg University
Tuesday, May 16, 2023
10:40 a.m. - 12:00 p.m Harper C06
CANCELLED! N/A
N/A
Tuesday, May 23, 2023 10:40 a.m. - 12:00 p.m. Harper C06 Rethinking Reference Dependence: Wage Dynamics and Optimal Taxi Labor Supply Nick Buchholz Princeton