Cookie Notice

Last Updated on February 18, 2026

Manage My Cookies

This Cookies Policy explains how the University of Chicago Booth School of Business (“Chicago Booth,” “we,” “our,” “us”) uses cookies and similar technologies on www.chicagobooth.edu.

This policy should be read together with the Chicago Booth Privacy Notice. 

For questions, contact: privacy@chicagobooth.edu.

1. What Are Cookies

Cookies are small text files and similar technologies that are stored on, or accessed from, the device you use to visit our website (such as a computer, tablet, or mobile phone). These technologies enable a website to recognize your device and remember certain information about your visit.

We use the term “cookies” to include related technologies such as pixels, tags, scripts, and local storage that perform similar functions.

Chicago Booth uses:

• First-party cookies—set directly by our website to support essential functionality, remember preferences, and improve performance.

• Third-party cookies—set by service providers acting on our behalf (such as analytics, optimization, and communications partners) to help us understand how visitors use our website and to support outreach and engagement activities.

Cookies and similar technologies may collect information such as device and browser type, pages visited, time spent on the site, navigation patterns, and general demographic information in aggregated form.

Only cookies that are strictly necessary for the website to function are placed automatically. All other cookies are used only with your consent.

2. Types of Cookies We Use

a. Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be turned off. They enable core features such as page navigation and secure access.

b. Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website, including pages visited, time spent, and navigation patterns. This data is aggregated and used to improve the site.

c. Functional Cookies

These cookies remember your preferences and settings to enhance your experience.

d. Advertising and Outreach Cookies

These cookies help us understand user interests and support outreach, communications, and engagement efforts.

e. Third-Party Cookies

Some cookies are set by third-party service providers that assist us with analytics, site optimization, advertising, and communications.

3. What Information Cookies Collect

Cookies may collect:

• IP address and device identifiers

• Browser type and operating system

• Pages visited and time spent

• Navigation behavior before and after visiting our site

• Interaction with content and features

This information may be combined with other data we hold, as described in our Privacy Notice.

4. Purpose of Cookie Use

We use cookies to:

• Maintain website functionality

• Analyze and improve website performance

• Support communications and outreach efforts

• Understand user interests to provide relevant content

• Support research and institutional operations

5. Consent to Use Cookies

In accordance with applicable privacy laws and your rights under those laws:

• Only strictly necessary cookies are set automatically

• All other cookies require your informed consent

• You may accept, decline, or modify cookie preferences at any time

Your consent is obtained through our cookie banner and preference center.

6. Managing Your Cookie Preferences

Cookies can be managed through browser settings. To learn more, refer to the support instructions for each browser (Firefox, Chrome, Safari, or Internet Explorer). Be aware that disabling or deleting cookies can impact your ability to use certain features of that website. If disabling or deleting cookies, repeat this process for each browser and computer used. Note that cookies used by Adobe Flash cannot be controlled by browser settings.

You can use Google Ads Settings to manage the Google ads you see and opt out of interest-based ads. Even if you opt out of interest-based ads, you may still see ads based on factors such as your general location derived from your IP address, your browser type, and recent previous searches related to your current search.

You can also opt out of anonymous website and/or application traffic behavior by clicking on the following opt-out privacy links:

• Adobe Analytics Opt-Out

• AddThis

• CrazyEgg Opt-Out

• Facebook

• Google Analytics Opt-Out

• Marketo Opt-Out

• Optimizely

• Salesforce

You may specifically opt out of data being collected and used by Google Analytics by installing the Google Analytics Opt-Out Browser Add-On.

You can also opt out from email communication by following the opt-out instructions included in such email newsletters and promotions.

You may also opt out of additional third-party advertising by going to the Network Advertising Initiative’s Website and following the directions there, or to the Digital Advertising Alliance website and following the directions there. The effect of opting out of third-party advertising networks is explained on each opt-out page. Note that for some sites, the effect of opting out of third-party advertising means that customized advertising will not be delivered to you.

7. Third-Party Services That Set Cookies

We use services that may place cookies on our behalf, including:

• Google Analytics

• Adobe Analytics

• Facebook

• Marketo

• Salesforce

• Optimizely

• CrazyEgg

• AddThis

• Coveo

• Bing

• BlueKai

• DoubleClick

• LinkedIn

You can opt out of tracking through these services using their privacy tools:

• Google Analytics Opt-Out Browser Add-On

• Google Ads Settings

• Vendor-specific opt-out links provided on our site

8. Cookie Retention

Cookies remain on your device for varying periods depending on their purpose. Some expire when you close your browser, while others may remain for up to 24 months unless deleted earlier.