Past QME Conferences

For information about the programs and participants from the past five years of QME conferences, please see below.

Conference Program

Download PDF »

Conference Attendees

Download PDF »

SESSION 1

Promotion and Prices: Evidence from New Ads for Old Drugs
Michael Sinkinson (Yale), Amanda Starc (Northwestern)

Presenter
: Michael Sinkinson (Yale)
Discussant: Eric Anderson (Northwestern)

SESSION 2

Large-scale Demand Estimation with Search Data
Tomomichi Amano (Columbia), Andrew Rhodes (Toulouse School of Economics), Stephan Seiler (Stanford)

Presenter: Tomomichi Amano (Columbia)
Discussant: Ella Honka (UCLA)

SESSION 3 - Information temporarily unavailable

SESSION 4

Certification, Reputation and Entry: An Empirical Analysis
Xiang Hui (Washington University), Maryam Saeedi (CMU), Giancarlo Spagnolo (Tor Vergata), Steve Tadelis (UC Berkeley)

Presenter: Xiang Hui (Washington University)
Discussant: Ryan McDevitt (Duke)

SESSION 5

Competitive Advertising on Brand Search: Traffic Stealing, Adverse Selection and Customer Confusion
Andrey Simonov (Columbia), Shawndra Hill (Microsoft)

Presenter: Andrey Simonov (Columbia)
Discussant: Mitch Lovett (Rochester)

SESSION 6

Evaluating and Improving Targeting Policies with Field Experiments Using Counterfactual Policy Logging
Duncan Simester (MIT), Artem Timoshenko (MIT), Spyros Zoumpoulis (INSEAD)

Presenter: Spyros Zoumpoulis (INSEAD)
Discussant: Garrett Johnson (Northwestern)

SESSION 7

Mass Advertising as a Natural Experiment
Michael Thomas (Santa Clara University)

Presenter: Michael Thomas (Santa Clara University)
Discussant: Sarah Moshary (University of Chicago)

LUNCH AND PANEL DISCUSSION
Frontier research areas in quantitative marketing: an industry perspective

Randall Lewis, Economic Research Scientist at Netflix
Harikesh Nair, Chief Scientist for Business Strategy at JD.com
Chris Nosko, Senior Manager and Economist at Amazon.com
David Reiley, Principal Scientist at Pandora

SESSION 8

Prelaunch Demand Estimation
Xinyu Cao (NYU), Juanjuan Zhang (MIT)

Presenter: Xinyu Cao (NYU)
Discussant: John Howell (Penn State)

SESSION 9

Promoting Wellness or Waste? Evidence from Antidepressant Advertising
Bradley T. Shapiro (University of Chicago)

Presenter: Bradley T. Shapiro (University of Chicago)
Discussant: Jennifer Brown (University of Utah)

SESSION 10

Incrementality Bidding & Attribution
Randall Lewis (Netflix), Jeffrey Wong (Netflix)

Presenter: Jeffrey Wong (Netflix)
Discussant: Dean Eckles (MIT)

Conference Program

Download PDF »

Conference Attendees

Download PDF »

SESSION 1

Prices and Promotions in U.S. Retail Markets: Evidence from Big Data
Günter J. Hitsch (Chicago Booth), Ali Hortaçsu (Chicago), Xiliang Lin (Chicago Booth)

Discussant: Helena Perrone (Pompeu Fabra)

SESSION 2

How Do Vertical Contracts Affect Product Availability? An Empirical Study of the Grocery Industry
Sylvia Hristakeva (UCLA)

Discussant: Jeanine Miklos-Thal (Rochester)
Comments

SESSION 3

Higher Minimum Quality Standards and Redistributive Effects on Consumer Welfare
Marco Kotschedoff (Goethe University Frankfurt), Max Pachali (Goethe University Frankfurt)

Discussant: Bryan Bollinger (Duke)
Comments

SESSION 4

Private Labels and Retailer Profitability: Bilateral Bargaining in the Grocery Channel
Paul B. Ellickson (Rochester), Pianpian Kong (Rochester), Mitchell J. Lovett (Rochester)

Discussant: Michaeala Draganska (Drexel)
Comments

SESSION 5

Consumer Mistakes and Advertising: The Case of Mortgage Refinancing
Serafin Grundl (FED), You Suk Kim (FED)

Discussant: Sanjog Misra (Chicago)

SESSION 6

Advertising Spending and Media Bias: Evidence from News Coverage of Car Safety Recalls
Graham Beattie (University of Pittsburgh), Ruben Durante (Pompeu Fabra), Brian Knight (Brown University), Ananya Sen (MIT Sloan)

Discussant: Andrey Simonov (Columbia)
Comments

SESSION 7

Dynamic Effects of Price Promotions: Field Evidence, Consumer Search, and Supply-Side Implications
Andrés Elberg (Universidad Diego Portales), Pedro M. Gardete (Stanford), Rosario Macera (Universidad de Los Andes), Carlos Noton (University of Chile)

Discussant: Avery Haviv (Rochester)
Comments

SESSION 8

A Comparison of Approaches to Advertising Measurement: 'Evidence from Big Field Experiments at Facebook
Brett Gordon (Northwestern). Florian Zettelmeyer (Northwestern), Neha Bhargava (Facebook), Dan Chapsky (Facebook)

Discussant: Daniel Zantedeschi (Ohio State)
Comments

SESSION 9

Advertising Strategy in the Presence of Reviews: an Empirical Analysis
Brett Hollenbeck (UCLA), Sridhar Moorthy (University of Toronto), Davide Proserpio (University of Southern California)

Discussant: Tobias Klein (Tilburg)
Comments

SESSION 10

Search Duration
Raluca M. Ursu (NYU), Qingliang Wang (Xi’an Jiaotong University), Pradeep K. Chintagunta (Chicago Booth)

Discussant: Elisabeth Honka (UCLA)
Comments

Conference Program

Download PDF »

Conference Attendees

Download PDF »

SESSION 1

The Welfare Impact of Consumer Reviews: A Case Study of the Hotel Industry
Gregory Lewis (Microsoft Research and NBER) and Georgios Zervas (Boston University / Questrom)

Discussant: Ginger Jin (University of Maryland and Federal Trade Commission)

SESSION 2

Does Online Word-of-Mouth Increase Demand? (and How?) Evidence from a Natural Experiment
Stephan Seiler (Stanford GSB), Song Yao (Northwestern / Kellogg), and Wenbo Wang (Hong Kong University of Science and Technology)

Discussant: Ayelet Israeli (Harvard Business School)

SESSION 3

How Are SNAP Benefits Spent? Evidence from a Retail Panel
Justine Hastings (Brown University and NBER) and Jesse Shapiro (Brown University and NBER)

Discussant: JP Dube (University of Chicago / Booth)

SESSION 4

The Value of Usage-Based Insurance beyond Better Targeting: Better Driving
Miremad Soleymanian (University of British Columbia / Sauder), Charles Weinberg (University of British Columbia / Sauder), and Ting Zhu (University of British Columbia / Sauder)

Discussant: Vishal Singh (New York University / Stern)

SESSION 5

Does Advertising Serve as a Signal? Evidence from Field Experiments in Mobile Search
Navdeep S. Sahni (Stanford GSB) and Harikesh Nair (Stanford GSB)

Discussant: Randall Lewis (Netflix)

SESSION 6

Industrial Reorganization: Learning about Patient Substitution Patterns from Natural Experiments
Devesh Raval (Federal Trade Commission), Ted Rosenbaum (Federal Trade Commission), and Nathan E. Wilson (Federal Trade Commission)

Discussant: Rob Porter (Northwestern)

SESSION 7

You Get What You Give: Theory and Evidence of Reciprocity in the Sharing Economy
Davide Proserpio (USC / Marshall), Wendy Xu (Boston University), and Georgios Zervas (Boston / Questrom)

Discussant: Sridhar Moorthy (Toronto / Rotman)

SESSION 8

Estimating Customer Spillover Learning of Service Quality: A Bayesian Hierarchical Approach
Andrés Musalem (University of Chile), Yan Shang (Duke / Fuqua), and Jing-Sheng Song (Duke / Fuqua)

Discussant: Andrew Ching (Toronto / Rotman)

SESSION 9

Dynamic Pricing with Multi-Armed Bandits
Eric M. Schwartz (Michigan / Ross), Kanishka Misra (Michigan / Ross), and Jacob Abernathy (Michigan)

SESSION 10

Strategic Ability and Productive Efficiency in Electricity Markets
Ali Hortaçsu (University of Chicago and NBER), Fernando Luco (Texas A&M), Steven L. Puller (Texas A&M), and Dongni Zhu (Texas A&M)

Discussant: Avi Goldfarb (Toronto / Rotman

Conference Program

Download PDF »

Conference Attendees

Download PDF »

SESSION 1

Competition and Crowd-out for Brand Keywords in Sponsored Search
Andrey Simonov (University of Chicago Booth), Chris Nosko (University of Chicago Booth), Justin Rao (Microsoft)

Discussant: Randy Bucklin (UCLA)

SESSION 2

Product Variety, Across-Market Demand Heterogeneity, and the Value of Online Retail
Thomas Quan (University of Minnesota), Kevin Williams (Yale)

Discussant: Monic Sun (Boston Univeristy)

SESSION 3

Signaling in Online Credit Markets
Kosuke Uetake (Yale), Kei Kawai (NYU), Ken Onishi (Singapore Management University)

Discussant: Raphael Thomadsen (Washington University in St Louis)

SESSION 4

Channel Management and MAP: Evidence From a Quasi-Experiment
Ayelet Israeli (Havard Business School)

Discussant: Vineet Kumar (Yale)

SESSION 5

Social Learning and Solar Photovoltaic Adoption: Evidence from a Field Experiment
Kenneth Gillingham (Yale), Bryan Bollinger (Duke), Hilary Staver (Environmental Economic Inc.)

Discussant: Pedro Gardette (Stanford)

SESSION 6

Income and Wealth Effects on Private Label Demand: Evidence From the Great Recession
Günter Hitsch (University of Chicago Booth), JP Dubé (University of Chicago Booth), Peter Rossi (UCLA)

Discussant: Nikhil Agarwal (MIT)

SESSION 7

Advertising in Vertical Relationships: An Equilibrium Model of the Automobile Industry
Charles Murry (Pennsylvania State University)

Discussant: Florian Zettelmeyer (Northwestern)

SESSION 8

A Model of Unorganized and Organized Retailing in Emerging Economies
Kinshuk Jerath (Columbia), S. Sajeesh (Baruch College), Z. John Zhang (Wharton)

Discussant: Alessandro Bonatti (MIT)

SESSION 9

Estimating the Heterogeneous Welfare Effects of Choice Architecture: An Application to the Medicare Prescription Drug Insurance Market
Jonathan Ketcham (Arizona State University), Nicolai Kuminoff (Arizona State University), Christopher Powers (US Department of Health and Human Services)

Discussant: Andrew Ching

SESSION 10

Informational Shocks, Off-Label Prescribing, and the Effects of Physician Detailing
Brad Shapiro (University of Chicago Booth)

Discussant: Puneet Manchanda (University of Michigan)

Conference Program

Download PDF »

Conference Attendees

Download PDF »

SESSION 1

Beautiful Lemons: Adverse Selection in Durable-Goods Markets with Sorting
Jonathan Peterson (NRU) and Henry Schneider (Cornell)

Discussant: Vineet Kumar (Yale)

SESSION 2

An Empirical Analysis of Complementarities between the Consumption of Goods and Advertisements
Pedro Gardete (Stanford), Harikesh S. Nair (Stanford), and Anna Tuchman (Stanford)

Discussant: Song Yao (Northwestern)

SESSION 3

Consumer Advertising Competition in Prescription Drugs
Michael Sinkinson (Wharton) and Amanda Starc (Wharton)

Discussant: Günter Hitsch (University of Chicago Booth)

SESSION 4

Optimal Selling Strategies When Buyers Name Their Own Prices
Robert Zeithammer (UCLA)

Discussant: Esther Gal-Or (Pittsburgh)

SESSION 5

Efficiency and Foreclosure Effects of All-Units Discounts: Empirical Evidence
Christopher T. Conlon (Columbia) and Julie Holland Mortimer (Boston College)

Discussant: Michaela Draganska (Drexel)

SESSION 6

Signaling Value Through Assortment
Dmitri Kuksov (UT Dallas) and Yuanfang Lin (Wilfrid Laurier)

Discussant: Dina Mayzlin (USC)

SESSION 7

Dynamic Models with Unobserved State Variables and Heterogeneity: Time Inconsistency in Drug Compliance
Yonghong An (Texas A&M), Yingyao Hu (John Hopkins), and Jian Ni (John Hopkins)

Discussant: Botao Yang (USC)

SESSION 8

Brand Effects in Search Advertising
Przemyslaw Jeziorski (UC Berkeley) and Sridhar Moorthy (Toronto)

Discussant: Matthew Shum (Cal Tech)

SESSION 9

The Effect of Calorie Posting Regulation on Consumer Opinion: A Flexible Latent Dirichlet Allocation Model with Informative Priors
Dinesh Puranam (Cornell), Vishal Narayan (NUS), Vrinda Kadiyali (Cornell)

Discussant: Asim Ansari (Columbia)

SESSION 10

Global Regularity and Flexibility of Demand Systems in the Presence of Non-Negativity Constraints: A Theoretical and Empirical Analysis
Nitin Mehta (Toronto)

Discussant: Peter Rossi (UCLA