New Data for Consumer Insights Conference

Join us in Chicago on June 11 - 12, 2027

Paper submissions are now open >>

Conference Co-chairs:

Giovanni Compiani, Associate Professor of Marketing, Chicago Booth

 

Thomas Wiemann, Assistant Professor of Marketing and Beatrice Foods Co. Faculty Scholar, Chicago Booth

 

Ilya Morozov, Associate Professor of Marketing at the Kellogg School of Management, Northwestern University

 

The conference aims to bring together scholars across fields who use AI/ML and other tools to extract valuable insights from new types of data, including:

  • text, image, and video data
  • clickstream data
  • data generated by generative AI
  • novel survey data

Both methodological and empirical submissions are welcome.

In addition to contributed sessions, the conference will feature keynote lectures by Aviv Nevo and Guy Arie.

Programming: 
Friday, June 11, 2027 12:00 - 9:00 p.m. CT | Chicago Booth, Gleacher Center 
Saturday, June 12, 2027 9:00 a.m. - 5:00 p.m. CT | Chicago Booth, Gleacher Center 

More details to follow.  

For questions, please contact Flora Alvarado.