Biography

Ayelet Fishbach studies social psychology, management and consumer behavior. She is the past president of the Society for the Science of Motivation and the International Social Cognition Network, and the author of GET IT DONE: Surprising Lessons from the Science of Motivation

Fishbach is an expert on motivation and decision making. Her groundbreaking research on human motivation has won the Society of Experimental Social Psychology's Best Dissertation Award and Career Trajectory Award, and the Fulbright Educational Foundation Award. She further recieved the Provost's Teaching Award from the University of Chicago.

Fishbach’s research has been published in many journals, including Nature, Psychological Review, Psychological Science, Journal of Consumer Research, Journal of Experimental Psychology: General, Journal of Marketing Research, and the Journal of Personality and Social Psychology. Her research is regularly featured in the media, including the New York Times, Financial Times, WSJ, CNN, and NPR.

Fishbach earned a bachelor's degree with distinction in psychology in 1992, a master's degree summa cum laude in psychology in 1995, and a PhD magna cum laude in psychology in 1999, all from Tel Aviv University. She joined the Chicago Booth faculty in 2002.

Research Interests

Self-control, motivation, decision making.

Academic Areas

  • Behavioral Science
  • Marketing

Selected Publications

2022 - 2023 Course Schedule

Number Title Quarter
38815 Managerial Psychology 2022 (Autumn)
38001 Managing in Organizations 2023 (Spring)
38803 Negotiations 2022 (Autumn)

2022 Executive Education Schedule

  Program Title  
  Negotiation and Decision-Making Strategies Learn More