Strengthen your corporate strategy by developing a strong strategic intuition with emphasis on scanning for patterns, analyzing what makes your organization great, and assessing what the competition is doing.
With the unrelenting pace of change and competition today, clear strategic thinking is more important than ever. To survive and prosper in a globalized market, corporate strategists have to not only formulate the correct strategy, but also understand how to implement it effectively.
By attending this program, you will:
Chicago Booth, Gleacher Center, Chicago, IL
This program prepares senior-level executives to formulate and execute strategy at the corporate, business, or functional level in an organization. Senior corporate executives to division managers in long-established businesses, as well as entrepreneurs leading smaller firms, will find value in attending.
Titles include: president, CEO, managing director, owner, executive vice president, senior vice president, and senior director.
Harry L. Davis studies leadership, strategy, creativity and innovation. His scholarly research has appeared in a number of top-tier academic journals, including the Journal of Consumer Research and the Journal of Marketing. Among his publications are "The Promising Start-up Within: A Guide to Internal Corporate Venturing," written with Russ Rosenzweig and published in The Virtual Strategist in October 2001, and "Purchasing Behavior in Embedded Markets," written with fellow Chicago Booth faculty member Jonathan Frenzen and published in the June 1990 issue of the Journal of Consumer Research.
Davis, who joined the faculty in 1963, has introduced many innovative executive education programs in the United States and abroad. These programs include the first core leadership program of any top-rated MBA program in the country and the Management Lab. Davis also helped Chicago Booth pioneer its first international campus in 1983 where he served as deputy dean for MBA programs until 1993. He was also professor of behavioral science for the European Institute for Advanced Studies in Management in Brussels.
Davis is a trustee and member of the executive committee of the National Opinion Research Center at the University of Chicago, a national organization devoted to large-scale social research in public interest. He served on the boards of Golden Rule Insurance and Harnischfeger Industries and was chairman of the board of the Graham School of General Studies. Davis has consulted for many organizations, including ABB, the Boston Consulting Group, Monsanto, and the Terra Museum of American Art.
He earned a bachelor's degree in sociology in 1959 and an MBA in marketing in 1960 from Dartmouth College. He earned a master's degree in sociology in 1969 and a PhD in marketing in 1970 from Northwestern University.
Outside of academia, Davis enjoys classical guitar and passenger trains.
Greg Bunch draws on a wealth of experience as an entrepreneur, manager, consultant, alderman, and teacher. He is the founder of Masterplan International Corporation, a strategy consulting firm. He was also a partner at Brandtrust, a brand strategy consultancy. Greg co-founded a healthcare software start-up in the Bay Area. He has served on corporate boards for financial services, healthcare, retail, franchising and marketing firms.
He works with Fortune 50 companies, family businesses and start-ups in the areas of innovation and strategy. He has worked with a broad array of companies including Abbott Labs, American Express, Danaher, Dover, ETS, Harley-Davidson, Hewlett-Packard, Kimberly-Clark, McDonalds, PepsiCo, State Farm and Yum! Brands.
Greg was an alderman in the City of West Chicago, serving on the infrastructure, public safety and development committees.
Greg has lectured nationally and internationally on topics related to strategy, creating customers, and innovation. He earned a bachelor's degree from Wheaton College in philosophy and an MDiv from Harvard University.
Formulating Growth Strategy Ideas
Understanding Yourself, Your Organization, Your Competitor, and Your Customer
Developing the Organization for Strategic Change
[Professor] Schrager offers a refreshing insight into the difficult subject of strategy. His enthusiastic and simple approach draws upon real world experience of strategy. Participants are offered a different approach to help drive success in the future of the competitive world of business.
—Lyman Tschanz, General Manager - Automotive Division, Modine Manufacturing Co.
Great class. I can use much of the learning on Monday morning when I get to the office. The professors were full of energy and engaged the students well. Well worth the investment.
—Heiko Schafer, Director of Marketing Insights, MeadWestvaco
Great facilities and organization - made it easy to concentrate on the content rather than logistics. Content and combination of speakers/topics was very effective. First breaking down our preconceived ideas about strategy, then rebuilding a simple method, then adding the elements of leadership.
—Barb Pugesek, Market Manager, FONA International
Highly engaged course that energized me for my current and future sales in my organization. It taught me how to approach strategy and challenged my thinking, judging strategy. It gives you concrete tools / approaches you can use on the job.
—Leslie Molloy, Director, Marketing Strategic Planning & New Categories, Bayer HealthCare
Jim Schrager is a very dynamic energizing speaker- lots of great open classroom discussion. Everybody I talked to was extremely happy with the class and have lots of take away items to try within our own business. Lots of fun and I learned a lot!
—Tom Nelson, Business Manager, Huntsman Corporation
The instructors provided the tools that allowed me to formalize my thought patterns and challenge myself to reach conclusions with a new level of confidence.
—Dan Kolo, Global Strategy Analyst, Johnson Controls, Inc.
Please check back here soon for upcoming program dates.