Passion Meets Profit

CareerCast - Life-long Career Development

Passion meets profit in the world of successful maverick companies—a lively discussion with Bill Taylor, cofounder of Fast Company magazine and author of Mavericks at Work, on how to find, get hired by, and succeed in companies that match your passions, talents, and values.

Aired December 14, 2006

Bill Taylor is a provocative and inspiring voice on the future of business—an agenda-setting writer, speaker, and entrepreneur who has shaped the global conversation about the best ways to compete, innovate, and succeed. As a cofounder and founding editor of Fast Company, Bill launched an award-winning magazine that earned a passionate following among executives and entrepreneurs around the world. During his tenure, Fast Company won two coveted National Magazine Awards, was named Launch of the Year by Advertising Age, Startup of the Year by AdWeek, and Magazine of the Year by Advertising Age.

Bill is an adjunct professor at Babson College and the coauthor of four books on strategy, leadership, and innovation: Mavericks at WorkThe Big Boys: Power and Position in American Business, No-Excuses Management, and Going Global. Bill has published numerous essays and CEO interviews in Harvard Business Review, and his monthly column, “Under New Management,” ran in the Sunday Business section of the New York Times. A graduate of Princeton University and the MIT Sloan School of Management, he lives in Wellesley, Massachusetts. with his wife and two daughters.

From Making a Profit to Making a Difference by Richard King

I Could Do Anything If I Only Knew What It Was: How to Discover What You Really Want and How to Get It by Barbara Sher

The Passion Plan: A Step-by-Step Guide to Discovering, Developing, and Living your Passion by Richard Y. Chang

Small Giants: Companies That Choose to Be Great Instead of Big by Bo Burlingham

Turning Passions Into Profits: Three Steps to Wealth and Power by Christopher Howard


Read an excerpt of Mavericks at Work by William C. Taylor and Polly LaBarre

Read the Excerpt