Creating Personal Value by Giving Back

CareerCast - Life-long Career Development

Many people know that having a strong, cohesive career management plan can help you advance your career. Fewer include “giving back” as part of their personal branding strategy. In this CareerCast, international business advisor, speaker, and best-selling author of Be Your Own Brand David McNally shares his knowledge, insights, and personal experience of how giving back can positively accelerate your advancement—personally and professionally.

Aired December 17, 2009

An internationally acclaimed business speaker, David McNally is among an elite group—only 186—to be inducted into the National Speakers Association's Council of Peers Award for Excellence (CPAE) Speaker Hall of Fame. His knowledge of what inspires people has been commended by people such as NBA coach Pat Riley, golf superstar Greg Norman, CNN host Larry King, and hundreds of executives from many of the world’s most successful companies.  

McNally is the author of two best-selling books, Even Eagles Need a Push: Learning to Soar in a Changing World and The Eagle’s SecretSuccess Strategies for Thriving at Work and in Life. His latest coauthored book, Be Your Own Brand is bringing new meaning to the concept of the brand promise. An award-winning film producer, McNally has produced two highly praised, inspirational films, The Power of Purpose and If I Were Brave. 

McNally’s books have been translated into 12 different languages and developed into corporate training programs that have been released in over 20 countries. Abbott Laboratories, Ameriprise Financial Services, Gartner Group, Merrill Lynch, Northwest Airlines, Pulte Homes, and Thrivent Financial for Lutherans are just a few of the many distinguished organizations that have embraced his work as a key component of preparing their employees for an increasingly competitive and complex future. 

David McNally’s mission is straightforward and clear: To provide people with the knowledge, skills, and inspiration to perform at their best.

Who’s Got Your Back: The Breakthrough Program to Build Deep, Trusting Relationships That Create Success—and Won’t Let You Fail by Keith Ferrazzi (2009)

Giving Back: Connecting You, Business, and Community by Peter Economy and Bert Berkley (2008)

Career Distinction: Stand Out by Building Your Brand by William Arruda and Kirsten Dixson (2007)

Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd by David McNally and Karl D. Speak (2002)

The Cathedral Within: Transforming Your Life by Giving Something Back by Bill Shore (2001)

David McNally Be Your Own Brand

Read an excerpt from Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd by David McNally and Karl D. Speak.

Read the Excerpt