Join us for the 2024 Leadership Summit designed exclusively for Booth alumnae worldwide. This virtual event series hosted by the Chicago Booth Women's Network offers intimate settings, interactive sessions, and actionable takeaways. Delve into the world of AI with confidence, as we guide you through empowering strategies for success. Connect with fellow Booth women, foster meaningful conversations, and leave with the confidence to understand, navigate, and adopt Automation and AI effectively.
Event Details
Discover impactful insights into how AI is transforming Marketing strategies and tactics, creating memorable customer experiences. Our panelist will share their success stories, their cautionary tales and their opinions about the cutting-edge innovations shaping the marketing landscape.
Speaker Profiles
Cindy Machles (Speaker) '82
Cindy has long been a leader and pioneer. While part of the big-conglomerate agency world, she saw and addressed an unmet need, creating and leading an independent operating unit within WPP that developed branding exclusively for prescription products. Seeking to disrupt the industry once again, she envisioned and launched Glue Advertising as a more strategic, innovative, nimble, communications company, which has been recognized as a top 20 NYC agency since 2017. And now as Chief Marketing Officer of SecureCHEK AI, she is on the cusp of revolutionizing how marketing collateral is prepared—at the push of a button—with the potential to save marketers millions of dollars and months of preparation time.
Rissa Reddan (Speaker) '00
Rissa Reddan serves as Partner and Chief Marketing Officer at West Monroe which is a digital services firm that helps companies not just do digital, but be digital. She hosts the podcast "This Is Digital" while leading a marketing team of 40 which is responsible for amplifying the brand, generating demand with existing clients and prospects, and publishing practical thought leadership.