It is a great pleasure to invite you, on behalf of the INSEAD Alumni Association Switzerland, to an Evening Conference & Cocktail in Geneva on January 14th.

Never before has there been such attention to the economic importance of women. As companies begin to understand the WHY of better gender balance, they are still struggling with HOW to make it happen. While women are picking up the majority of university degrees around the globe, they still think of themselves as a disempowered minority. Is gender balance in the work place a myth or soon to become a reality?

Come and listen to the latest thinking on gender balance at the upcoming conference given by Avivah Wittenberg Cox, author of HOW Women Mean Business (MANPOWER Best Book of the Year prize in 2009), and co-author of the best-seller: WHY Women Mean Business.


Hôtel Beau-Rivag
Quai du Mont-Blanc 13
1201 Geneva, Switzerland


Conference & Cocktail: 50 CHF

The 2 books, "How and Why Women Mean Business" will be offered to all participants.


Register Online

The deadline for registration is set until Friday January 11th 2013, after which date no cancellation will be possible. Please note that the number of places is limited and we will handle registrations on a first come first served basis.

Deadline: 1/14/2013


6:00 PM-6:30 PM: Registration

6:30 PM-7:45 PM: Conference with Avivah Wittenberg Cox

7:45 PM-8:45 PM: Networking Cocktail

Speaker Profiles

Avivah Wittenberg Cox (Speaker)
CEO, 20-first

Avivah Wittenberg-Cox is the CEO of 20-first, one of the world's leading gender consultancies and lectures at both INSEAD and HEC business schools. She has had articles published in prestigious publications such as Harvard Business Review, International Herald Tribune and Financial Times. Canadian, French and Swiss, Avivah is an INSEAD Alumna (MBA '86).


Jonathon Whatley, '96 (EXP-1)