Using Social Media to Accelerate Your Career

CareerCast - Life-long Career Development

Margolis Michael Can social media help you accelerate your career success? According to Michael Margolis, president of Get Storied, “Absolutely. You need to manage your message and reputation live and online.” In this CareerCast, Michael shares his knowledge, perspective, and tools to help you accelerate your career progress—through a new industry/function, entrepreneurship, or advancing within your current field.

Aired March 11, 2011

The son of an inventor and artist, Michael Margolis was born to explore how ideas socialize into reality. By the age of 23, Michael was a founding member of two pioneering nonprofits in the social enterprise sector. Despite early success, Michael felt something was missing from the conversation. This led him, a decade ago, to discover storytelling as a linchpin of the change-making and creative process. Today Michael is a new venture coach and evaluator for the NYU Business Plan Competition. He’s also taught brand storytelling as an executive education instructor of the Schulich School of Business in Toronto, Canada. As president of Get Storied, Michael oversees an education and media ecosystem including Story University, the Reinvention Summit, and the New Storytellers podcast series. He has worked for some great clients through the years, including Audubon, Ernst & Young, Marriott, NASA, Omnicom, and YWCA of Oahu. 

Despite his unusual methods, Michael’s work has been featured in Brandweek, Fast Company, and Storytelling Magazine, among other places. He is currently developing a next generation Culture Training Curriculum in partnership with Zappos Insights. Michael is also the author of Believe Me: A Storytelling Manifesto for Change-Makers and Innovators, which you can download for free at www.getstoried.com.

With a degree in cultural anthropology, Michael is a student of life’s core questions and deepest dramas. Growing up in Switzerland and Los Angeles, Michael now splits the difference living in the East Village of New York City. He eats more chocolate than the average human and likes to geek out on technology, ’70s ghetto funk, and Indian curry. His TV guilty pleasures include Celebrity Rehab and Millionaire Matchmaker. You can connect with Michael on Twitter via @getstoried.

Guerrilla Marketing for Job Hunters 3.0: How to Stand Out from the Crowd and Tap into the Hidden Job Market Using Social Media and 999 Other Tactics Today by Jay Conrad Levinson and David E. Perry (May 2011)

Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself by Erik Deckers and Kyle Lacy (2010)

Believe Me: A Storytelling Manifesto for Change-Makers and Innovators by Michael Margolis (2009)

How to REALLY Use LinkedIn by Jan Vermeiren (2009)

I’m on LinkedIn—Now What?? A Guide to Getting the Most Out of LinkedIn by Jason Alba (2009)

Windmill Networking: Understanding, Leveraging and Maximizing LinkedIn: An Unofficial, Step-by-Step Guide to Creating and Implementing Your LinkedIn Brand by Neal Schaffer (2009)

Margolis Michael Believe Me

Download a digital copy of Believe Me: A Storytelling Manifesto for Change-Makers and Innovators by Michael Margolis. 

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