Relationships: Purposeful, Passionate, and Practical

CareerCast - Life-long Career Development

Guy Kawasaki Do you think of relationships as transactions you conduct to get that new job, close a deal, or finance your next venture? Many people do. But Guy Kawasaki, former chief evangelist of Apple, founding partner of Garage Technology Ventures, and author of several best-selling books, including Enchantment and The Art of the Start, approaches relationship building very differently. He’s all about creating connections that are long-term, mutually beneficial, and life changing—in the best possible way. In this CareerCast, Guy will share his insights, amazing experiences, and practical knowledge about developing relationships that are purposeful, passionate, and practical.

Aired December 21, 2012

Guy Kawasaki is the cofounder of Alltop.com, an “online magazine rack” of popular topics on the web, and a founding partner at Garage Technology Ventures. Previously, he was the chief evangelist of Apple. Kawasaki is the author of 10 books, including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

Enchantment: The Art of Changing Hearts, Minds, and Actions by Guy Kawasaki (2012)

How to Win Friends and Influence People in the Digital Age by Dale Carnegie & Associates (2011) 

It’s Not About You: A Little Story About What Matters Most in Business by Bob Burg and John David Mann (2011)

Go-Givers Sell More by Bob Burg and John David Mann (2010)

Networking Like a Pro: Turning Contacts into Connections by Ivan Misner, et al. (2010)

The Seven Levels of Communication: Go from Relationships to Referrals (2010)

Breakthrough Networking: Building Relationships That Last by Lillian Bjoresth (2009) 

How to Instantly Connect with Anyone: 96 All-New Little Tricks for Big Success in Relationships by Leil Lowndes (2009)

The Language of Emotional Intelligence: The Five Essential Tools for Building Powerful and Effective Relationships by Jeanne Segal (2008)

Results through Relationships: Building Trust, Performance, and Profit through People by Joe Takash (2008)

The Go-Giver: A Little Story About a Powerful Business Idea by Bob Burg and John David Mann (2007)

Endless Referrals: Network Your Everyday Contacts into Sales (3rd edition) by Bob Burg (2005)

How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships by Leil Lowndes (2003)

Conversationally Speaking: Tested New Ways to Increase Your Personal and Social Effectiveness by Alan Garner (1997)