Make Your Career Story Powerfully Compelling

CareerCast - Life-long Career Development

Rohit Bhargava

Does your career story command attention and help you make your case for a promotion, career change, or new venture funding opportunity? Rohit Bhargava is the founder of the Non-Obvious Company, global leader in digital and marketing strategy for organizations like Intel, LinkedIn, Disney, and Under Armour, and a best-selling author. He believes that career stories can be powerfully compelling when they are authentic, fact-based, and have strong emotional content. In this CareerCast, Ben shares his vast knowledge, research-based approach, and deep insights. Listen in and learn how to design a story to help propel you into your next job, next career, and more.

Aired January 26, 2018

Rohit Bhargava helps brands and leaders win by learning to see what others miss. He is the Founder of the Non-Obvious Company and previously spent over 15 years leading digital and marketing strategy for global brands at two respected marketing agencies: Leo Burnett and Ogilvy. Rohit is widely considered one of the most entertaining and original keynote speakers on business trends and marketing in the world.

A popular and “non-boring” keynote speaker, he has been invited to share his insights at events in 32 countries around the world, including multiple TEDx appearances and headlining roles at high-profile executive gatherings from Davos, Switzerland to NASA headquarters in Houston. His popular talks have earned rave reviews and inspired audiences from 10 to 10,000 people to build a more human brand, transform their marketing strategy, and innovate to win the future.

Rohit is the bestselling author of five books on topics as wide ranging as building a human brand with personality, creating marketing that earns real trust and the surprising reason why great leaders always eat left handed. His signature book, Non-Obvious, has been a Wall Street Journal best seller, read and shared by over 1 million readers and is currently in its 8th annual edition featuring his signature method for getting leaders and teams to think different.

His insights on business strategy and disruption have changed the way teams and leaders think at the World Bank, Intel, LinkedIn, MetLife, Under Armour, Univision, Disney and hundreds more. Rohit’s original thinking has also been featured widely in the global media. He has been quoted as a marketing and business expert by the Harvard Business Review, The Guardian, and NPR. He also writes a monthly column for GQ magazine in Brazil and his personal blog has been named one of the top 25 marketing blogs in the world by AdAge magazine.

Outside of his work with companies and research, Rohit also teaches a popular course on marketing and storytelling at Georgetown University in Washington DC – where he lives with his wife and two sons. He is a lifelong fan of anything having to do with the Olympics (he’s been to five so far!), actively avoids anything having to do with cauliflower (yuck!), and has dedicated his career to helping brands and leaders win by embracing their humanity and personality, learning to see what others miss, and predict the future.

Always Eat Left Handed: 15 Surprising Secrets For Killing It At Work And In Real Life by Rohit Bhargava (2017)

Communicate to Influence: How to Inspire Your Audience to Action Hardcover: By Ben Decker and Kelly Decker (2015)

Brief: Make a Bigger Impact by Saying Less by Joseph McCormack (2014)

StoryBranding: Creating Standout Brands Through the Power of Story by Jim Signorelli (2012)

Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story by Peter Guber (2011)

You Are a Brand!: How Smart People Brand Themselves for Business Success by Catherine Kaputa (2010)

Tell Me About Yourself: Storytelling that Propels Careers by Katharine Hansen (2009)

The Power of Story: Change Your Story, Change Your Destiny in Business and in Life by Jim Loehr (2008)

The Elements of Persuasion: Use Storytelling to Pitch Better, Sell Faster & Win More Business by Richard Maxwell and Robert Dickman (2007)

Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact by Annette Simmons (2007)

The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling by Annette Simmons and Doug Lipman (2006)

Presenting to Win: The Art of Telling Your Story by Jerry Weissman (2006)

What's Your Story?: Using Stories to Ignite Performance and Be More Successful by Craig Wortmann (2006)

Around The Corporate Campfire: How Great Leaders Use Stories To Inspire Success by Evelyn Clark (2004)

Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative by Stephen Denning (2005)

Squirrel Inc.: A Fable of Leadership through Storytelling by Stephen Denning (2004)

Always Eat Left Handed

Read an excerpt from Always Eat Left Handed: 15 Surprising Secrets For Killing It At Work And In Real Life by Rohit Bhargava

Read the Excerpt