Organizations across all industries face fundamental digital transformation. This program provides the tools to frame opportunities and challenges and gain actionable frameworks for defining and driving next-generation innovation strategies for sustainable growth. Participants will explore how digital capabilities and business models impact industries and customers, how to turn strategy into action, and how to win in the digital age.

By attending this program, you will:

• Discover how digital technologies transform business models, value chains—entire industries— and what to do about it.
• Acquire a systemic framework to evaluate an organization’s current innovation profile and prioritize where innovation will most help your organization win in the future.
• Envision how your company can build a portfolio of opportunities, from radical efficiency enhancements to new growth—while achieving tangible business value.
• Discover approaches to enhancing your organization’s culture of innovation—as well as how to progress within the cultural realities you currently face.
• Apply proven organizational models for generating and scaling innovation company-wide and beyond.

Format

Our live-online programs are delivered in a synchronous format where you'll engage with faculty, industry leaders, and a global set of peers in an interactive, high-impact virtual environment. Often, these programs blend live sessions with activities or projects, and readings to deepen one's understanding of the materials. The benefit to this format is that you'll receive Booth's rigorous content in short, digestible sessions held multiple times weekly.

Participants should expect to commit a total of 8-10 hours to this program.

 

Schedule

This program includes four interactive, live-online sessions. Live-Sessions are held from 9 am-11 am CT from Monday to Thursday.

View the full program schedule here. 

This program benefits mid-to senior-level executives who seek to take their organization to a new level by launching bold, new innovation strategies enabled by digital transformation.

This program is designed for a wide range of industries and sectors, especially those facing significant threats from disruption. Senior leaders, business owners, managing directors, regional directors, and those in the fields of business development, innovation, digital, R&D, and operations will find this program beneficial.

Innovation Strategy & Foresight

• Examine how corporations perform in the present and thrive into the future— or fail to
• Explore how digital technologies transform every industry ecosystem, from raw materials to end consumers— and what it could mean for your company and career
• Discover the Innovation Radar, a strategic framework to think systemically regarding innovation, uncover and prioritize opportunities and win the long-term innovation game

Making Innovation Happen: Structure, Process, Culture & Leadership

• Examine the frameworks of quantifiable successful innovation models
• Review Professor Wolcott’s Four Models of Corporate Entrepreneurship— selected in 2020 by the editors of the MIT Sloan Management Review as one of the top dozen articles on strategy in the history of the publication
• Explore the essential roles of senior leadership for enabling innovation
• Understand how leaders at all levels can advance an organization’s innovation agenda

“Professor Wolcott has an excellent command of the subject matter and I enjoyed his high energy teaching style. Professor Wolcott helped to demystify the digital space, and built bridges between innovation and strategy in the digital era.”

—Marty Proctor, President & CEO, Seven Generations Energy

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“Great, thought provoking content delivered in a case-study manner. Rob [Wolcott] did a great job describing the underlying models and theory and then using a practical example to illustrate. This created an environment of thoughtful questions and discussion…The Innovation Radar and Corporate Entrepreneurship models are very helpful in guiding my future efforts with strategic planning and innovation.”

—Steve Hammock, Senior VP Growth and Strategy, Chugach Government Solutions, LLC

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“This was a power packed, insight driven program....Professor Wolcott was able to provide very useful and objective ways of approaching an abstract problem like Digital Innovation.”

—Ashish Ranjan, Global Client Partner, Wipro Technologies

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“Professor Wolcott delivers an outstanding course [with] practical innovation knowledge, not just theoretical.”

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“[I had] so many takeaways; I found the program incredibly valuable.”