Want Consumers to Buy Electric Cars? Give Them Tax Credits
In some cases, the effects of tax credits persisted even after the credits themselves expired.
Want Consumers to Buy Electric Cars? Give Them Tax Credits
The Hole in the Food-Desert Hypothesis
Research suggests the nutrition gap may be more a problem of demand than supply.
- February 21, 2019
- CBR - Marketing
The US government has spent perhaps a billion dollars trying to bring healthy food to “food deserts”—areas without access to large-format stores and the assortment of nutritious foods they carry. Addressing this shortage of supply, some policy makers reason, will close the nutrition gap between high-income and low-income households. However, Chicago Booth’s Jean-Pierre Dubé finds that the problem is far less an issue of supply than it is of demand: his research, drawing on the Nielsen datasets at the Kilts Center for Marketing, indicates that the nutrition gap is driven by personal preference, not availability. Dubé suggests that to close the gap, policy makers should start looking at the perhaps more difficult question of how to affect people’s choices in the supermarket aisle.
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Research suggests a link between plain-packaging laws and declines in cigarette sales.
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Brand Names Are Losing Market Share, Regardless of Rising Incomes
Household income may have a smaller impact on the success of private-label brands than previously believed.
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