Features On The Table Michael Osanloo
Michael Osanloo

A Recipe for Success

P.F. Chang's CEO Michael Osanloo, '96, shares how Booth shaped the way he thinks about marketing analytics, and his role in the C-suite.

Ask P.F. Chang’s CEO Michael Osanloo, ’96, how he defines his role as head of the polished casual restaurant chain, and he’ll tell you: “CEO is ultimately your general manager, but you’re a general manager with some majors. I view my majors as marketing and strategy.”

“My background at Booth allows me to ask the tough questions that make a lot of marketers fidget a little bit,” Osanloo said at a recent visit to campus to speak to students. “That’s when you know you’re asking good questions.”

Like fellow alumnus Mark Leavitt, ’83, ("On the Table") Osanloo is looking to innovations in technology to enhance diners' experiences. Learn more about what the former Kraft Foods executive had to say to current students during a visit to Gleacher Center.

—By LeeAnn Shelton