Associate Professor of Behavioral Science
Ayelet Fishbach, associate professor of behavioral science and the 2007-08 David W. Johnson Professor, teaches MBA and Executive MBA classes. Fishbach’s research is in social psychology, with specific emphasis on motivation, emotion, and decision-making. She has been published in many psychology journals, including Journal of Consumer Psychology, Journal of Consumer Research, Journal of Experimental Social Psychology and Journal of Personality and Social Psychology. She is on the editorial board of the Journal of Personality and Social Psychology and Personality and Social Psychology Review.
Fishbach is the recipient of several international awards, including the Society of Experimental Social Psychology’s best dissertation award, the Fulbright Educational foundation Award and the provost’s Teaching Award, University of Chicago. Most recently, she was named a William S. Fishman Scholar and a FMC scholar at the Chicago Booth. She is a member of many professional organizations, among them are the Association for Consumer Research, the American Psychology Association, the European Association of Experimental Social Psychology, and the Society of Experimental Social Psychology.
Fishbach earned her BA, MA, and PhD in Psychology from Tel Aviv University.