Jean Nelson joined Allocade in 2011 as vice president of marketing, bringing with her over 25 years of extensive marketing experience in the health care industry. Nelson is an accomplished executive with substantial experience developing marketing strategies and implementing sales support tactics for paradigm-shifting medical technologies. She has worked and consulted with several medical technology companies, from early-stage commercialization through launch and revenue generation. As the vice president of marketing at Revivant, Nelson built up the marketing department and directed the launch of the AutoPulse system, a medical device designed to overcome the limitations of manual chest compressions during CPR. Prior to Revivant, she was the vice president of marketing at Aspect Medical Systems, a venture-backed medical device company with a successful IPO in 2000. Nelson worked with the founding team to create a new market for the company's BIS technology, a direct measure of the level of consciousness during anesthesia and sedation. She directed the market development campaign including an extensive public relations program to garner patient acceptance that contributed to the growth in annual corporate revenue from zero to over $35 million in less than five years. Before joining Aspect Medical, Ms. Nelson held multiple positions in marketing and business development with Nellcor, a leader in noninvasive patient monitors. She also served as a consultant for Bain & Company where she worked. in their hospital consulting practice.
Nelson has a bachelor of science degree in metallurgy and materials engineering from Lehigh University, and an MBA from Chicago Booth.
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