Summary

With over 10,000 companies headquartered in Los Angeles, the city continues to showcase its robust presence as a national and international consumer goods business hub. As the US economy recovers, the landscape of the consumer goods industry has changed due to a number of challenges including higher commodity costs, diverging consumer segments, the growth of discount and online channels, and a seemingly unending proliferation of minor product extensions of existing products. How will companies creating consumer goods adapt their strategies to effectively navigate through this environment?

Join a discussion with Chicago Booth alumni and industry professionals in Los Angeles who will share their expertise and perspective on the current conditions as well as their views on the future outlook for the consumer goods industry. 

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Location

Sony Pictures Plaza
Atrium and Meeting Room
10000 West Washington Blvd.
Culver City, CA 90232

Program

Opening Networking: 7 - 7:30 p.m.

Panel and Q&A: 7:30 - 9 p.m.

Networking: 9 - 9:30 p.m.