Summary

Chicago is home to many global, household brands - all of which are impacted by shifts in the economy, consumer behavior, competition, and technologies. What are the most important emerging technologies and how will they change the marketing business model? How are organizations shifting their marketing tactics to positively affect P and L? What will the role of a marketer look like in the future? Join a discussion with Chicago Booth alumni and marketing professionals in Chicago who will share their expertise and perspectives on the current marketing world and hear their takes on the future of the role.

Registration has now closed. Please contact Emily Theis to be added to the wait list.

Marketing at Chicago Booth

• Explore the Kilts Center for Marketing
• Subscribe to our eNewsletter
• Read our Brochure

Location

Hyatt Regency Chicago
151 East Wacker Drive,
Chicago, Illinois, USA 60601

Program

Opening Networking
6:30 - 7 p.m.

Panel and Q&A
7 - 8:30 p.m.

Networking
8:30 - 9 p.m.