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Sales Leaders' Roundtable

May 11, 6:00pm - 8:00pm

LaSalle Bank: Enhancing Sales and Service Performance Through Incentive Compensation

A case study will be discussed describing how ABN-AMRO has aligned incentive compensation to their new retail branch strategy, aimed at dramatically growing profitability.

Where:

Gleacher Center
Room 100
450 N. Cityfront Plaza
Chicago, IL

Program:

6:00 - 6:30 pm: Registration & Networking
6:30 - 8:00 pm: Presentation
8:00 - 9:00 pm: Cash Bar reception in the Midway Club

Who:

Mark Flavin
Principal
Towers Perrin

Mary Bertucci
First Vice President
LaSalle Bank

Cost & Registration:

There is no charge for this event.
Register Online. Please register by May 11, 2005

Directions & Parking:

A map of the area, including parking facilities, is available online. The 201 East Illinois lot offers a special UC rate with validation. Have your parking ticket stamped at the service window on the first floor of the Gleacher Center.

Questions:

Ken Nordine
312.546.4522
knordine@youngltd.com

Event Details:

Towers Perrin and LaSalle Bank will present a case study describing how ABN AMRO has aligned incentive compensation to their new retail branch strategy and structure, aimed at dramatically growing profitability. The discussion will center on the incentive compensation plan concept rolled out in 2005 and how it is helping the bank deepen customer relationships, encourage teamwork and drive improved financial performance.

What attendees walk away with after participating in the presentation:

  • The approach ABN AMRO used to bring senior management together and gain consensus on how to change retail branch compensation arrangements to align with the new retail strategy.
  • The role-based incentive compensation design framework used to determine the best incentive compensation parameters for each unique selling role.
  • The approach used rollout the new compensation plan to over 5,000 employees that focused on educating managers, communicating to employees and ultimately motivating improved performance.

Speaker Profile

Mark Flavin
Mark Flavin is a Principal and Global Leader of the Sales Force Rewards Group at Towers Perrin. He works with clients seeking to significantly improve the performance of their sales organization by better aligning sales management programs with business strategy. His specific expertise is in the design and implementation of sales compensation programs.

Mr. Flavin has worked with clients in a variety of industries including financial services, technology, manufacturing, media, telecommunications, pharmaceuticals, medical products and consumer products. His clients include ABN AMRO, Alcoa, Robert Bosch, Compuware, RR Donnelley, EDS, Express Scripts, Schneider National, and UAL Corporation.

Mr. Flavin is a frequent speaker on sales effectiveness and sales compensation design and is a contributing author to The Sales Compensation Handbook, which was published by the American Management Association in 1998. Before he joined Towers Perrin, Mr. Flavin worked for another management consulting firm helping clients maximize the effectiveness of their selling organizations. Earlier he held sales and sales management positions with the General Electric Company's Electrical Distribution and Control Division.

Mr. Flavin has an M.B.A. from the University of Chicago as well as a B.S. in mechanical engineering from Colorado State University.

Mary Bertucci
Mary Bertucci is a First Vice President at LaSalle Bank and just recently took a position managing the Deposit Product Management group for small business customers within the Personal Financial Services line of business. She has been with LaSalle for almost five years formerly working in their Corporate Development Group where she served as a project manager for strategic initiatives supporting the U.S. Consumer and Commercial Clients business unit. Prior to her tenure at LaSalle, she worked as an Investment Associate for five years in Merrill Lynch's Private Client Group


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