The China Ready Company: The Myths, Truths, and Realities

International Roundtable

January 18, 2007, 6:00 PM - 9:00 PM

Foreign investment in and fascination with China show no signs of abating. What are the main drivers, key lessons learned, and main challenges in developing a sound business case for China? Learn more.

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Where

Gleacher Center
Room 608
450 Cityfront Plaza
Chicago, Illinois

Who

Steven Ganster
Managing Director
Technonic Asia

Program

6:00 PM - 6:30 PM networking
6:30 PM - 8:00 PM presentation
8:00 PM - 9:00 PM drinks at The Midway Club, Fifth Floor

Registration

Register Online

Questions

Karl Buschmann, '85
847.310.0412

Event Details

Plan now to hear Steven Ganster, an Asian expert with over 27 years in international market strategy consulting, present actual case studies of success and failure. You decide whether your company is China Ready.

Speaker Profiles

Steven Ganster
Managing Director, Technonic Asia

Steve Ganster is Managing Director of Technomic Asia, based in Shanghai. He has over 27 years in international market strategy consulting, primarily in Asia. He has assisted over 160 multinational firms in their assessment of opportunities in Asia and their resultant business strategy development.

Mr. Ganster has broad industry experience including automotive, building materials, FMCG, chemicals, healthcare, packaging and many other industrial sectors. From bases in Singapore and Shanghai, he has worked in China and supervised Technomic�s office in Shanghai for over 15 years. Mr. Ganster�s expertise is focused on helping companies develop growth initiatives to profitably enter or expand in new markets, either through organic strategies or acquisitions/alliances. He is author of the recently published book, �The China Ready Company.�