Alumni

Determining How Products are Conceived, Traded, Sold and Delivered: UL's the Product Mindset 2012

International Roundtable

March 21, 2013: 6:00 PM - 9:00 PM

For 2012, The Product Mindset, a study of marketplace forces designed to understand manufacturer and consumer insights across industries, geographies and demographic segments, helps businesses better understand the growing concerns and priorities of their diverse constituents and the impact perceptions have on making, selling, buying and consuming products.

Where

Gleacher Center
Midway Club Boardroom, Fifth Floor
450 N. Cityfront Plaza
Chicago, Illinois

Driving Directions:

www.gleachercenter.com

 

NOTE ON PARKING

300 East Illinois Street (AMC Theater-River East Self Park Garage)

$6.00 after 3:00 pm on weekdays and all day Saturday and Sunday for a 12-hour period

Garage: Self Park Facility

Payment: Automated; at pay-stations by cash or credit card or upon exit pay by credit card only.

To receive discounted rate: There is a card validator at the first floor security desk of the Gleacher Center. You will only need to insert your parking card in the validator and the new price will be automatically applied. When you leave the lot you will be charged for the lower $6.00 fee.

Detailed Directions:

Garage is located next to PJ Clarks and below the AMC Theater.

a) When traveling east on Illinois cross over Columbus and enter the Garage on the left (north) side of the street

b) If driving west on Grand (north of Theater), you can enter the garage ½ block before Columbus on the left (south) side of the street.

Cost

No charge

Program

6:00 PM-6:30 PM: Networking

6:30 PM-8:00 PM: Presentation

8:00 PM-9:00 PM: Drinks at The Midway Club, Fifth Floor

Registration

Register Online
Register By Phone: 847.310.0412

At times, we need to upgrade the room size to accommodate you so registering in advance helps make things go smoother.

Deadline: 3/21/2013

Questions

Karl L. Buschmann, Co-Chairman
847 310 0412

Other Information

CHICAGO BOOTH EMERGING MARKETS SUMMIT

The Emerging Markets Summit gathers professionals from Latin America, Sub-Saharan Africa, South Asia, China, Asia Pacific, Eastern Europe, the Middle East, and North Africa for five regionally focused conferences and one pan-regional conference under one roof. Save the date: 26-27 April. See www.chicagobooth.edu/ems OFFERING: LITERATURE TABLE

NEW

Networking is a key benefit of attending. To that end, a table will be made available for literature and handouts. Bring your business cards, brochures, handbills, literature, resumes, and publicity for placement on the table.

NEED FOR CO-CHAIRS

The Leadership Team welcomes inquiries from Booth alumni who would like to get more involved in running the International Roundtable. Responsibilities include:

--Regular attendance
--Programming: identifying interesting topics and securing speakers
--Administration: writing publicity, publicizing events through the University and roundtable email distribution list channels, and coordinating with the Alumni Office
--Working with the leadership team of Karl Buschmann, Linda Chow, Sophia Kholodenko, and Ernie Norrman

CHICAGOLAND INTERNATIONAL BUSINESS EVENTS

The Illinois International Business Calendar is one of the comprehensive lists of events in the Chicago area. For a free PDF copy, send an inquiry to info@itagc.org. The calendar can also be viewed at www.itagc.org. for Speakers? Contact the Leadership Team

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Questions/Concerns/Suggestions

Karl L. Buschmann
kbuschma@ChicagoBooth.edu
847 310 0412

Linda Chow
lchow@chicagobooth.edu
630 673 3256

Sophia Kholodenko
skholode@uchicago.edu
773 702 0783

Ernie Norrman
enorrman@chicagobooth.edu
847 322 7227

To subscribe – or unsubscribe – to the International Roundtable Publicity Distribution List:
http://gsblistmail.uchicago.edu/mailman/listinfo/internationalroundtable

Career Management

In transition? Looking for a job? Come to the networking session for information exchange.

Upcoming Sessions

Mark your calendar for upcoming International Roundtable sessions on the third Thursday of the month in 2013.

Event Details

A quantitative survey of more than 2400 manufacturers and consumers in China, Germany, India, and the United States, the report centers on four industries that were selected to demonstrate a variety of product typologies that encompass complexity, price, frequency of purchase and frequency of use: high-tech/consumer electronics, home building materials, food and smart appliances.

This year's Product Mindset seeks to better understand market forces; drivers of decisions; attitudes toward safety, quality, performance, sustainability and innovation; and the motivations and reasons behind these attitudes.

The International Roundtable welcomes Suzanne Lavin once again for an engaging evening of insight and understanding.

Speaker Profiles

Suzanne Lavin (Speaker)
Vice President, Corporate Marketing, Underwriters Laboratories
http://www.ul.com