Please join us for the third-annual MESG Sports Symposium on Friday, February 15 at Gleacher Center, brought to you by the Chicago Booth Media, Entertainment and Sports Group and the University of Chicago's Law, Inc. The day will include a three panel discussions, a keynote speaker, a networking lunch, and post-event networking reception.
Tickets are $25 for MESG members (current students only), $40 for non-members (current students only), and $50 for alumni and guests. Click here to purchase your ticket today:
https://www.wepay.com/events/mesg-sports-symposium-tickets
Current students can join MESG to take advantage of the discounted rate here:
https://www.wepay.com/events/mesg-fall-2012-membership-dues-1
Other Information
We look forward to seeing you there!
Event Details
9:00 am: Registration & Coffee: Gleacher Center Room 621
9:30 am: Opening Remarks: Julie Morton, Associate Dean of Career Services and Corporate Relations
9:45 am - 10:45am: Sports Marketing at Scale: Making the most of your sponsorship dollars. Moderated by Scott Meadow, Clinical Professor of Entrepreneurship
Panelists:
Corey Christanell, Director of Sports Marketing, Anheuser Busch
Michael O'Conor, Partner Marketing Division, Retail & Services, US Olympic Committee
Diana Juhasz, Senior Manager, Corporate Partnerships, Discover Financial Services John Shumate, Manager, Brand Management & Strategy, Gatorade
10:45am - 11:15am: Fireside Chat: Inside Olympic Marketing with Corey Christanell, Director of Sports Marketing, Anheuser Busch and Michael O'Conor, Partner Marketing Division, Retail & Services, US Olympic Committee
11:30am - 12:15pm: Networking Luncheon
12:15pm - 1:15pm: Whose Lockout is it Anyway? The evolving role of collective bargaining agreements & labor negotiations in professional sports.
Professor Michael LeRoy, Lecturer in Law, University of Chicago Law School
Timothy Epstein, Partner, SmithAmundsen
Mike McCartney, Director of Football Operations, Priority Sports & Entertainment
Scott Gaffield, Senior Counsel, Octagon
1:15pm - 2:00pm: Fireside Chat: Behind the BTN Big 10K, Erin Harvego, Vice President of Marketing, Big Ten Network
2:15pm - 3:15pm: From the Classroom to the Playing Field: How analytics have revolutionized the world of Sports. Moderated by John Huizinga, Walter David "Bud" Fackler Distinguished Service Professor of Economics, Chicago Booth
Panelists:
Vince Gennaro ('77), President, Society for American Baseball Research (SABR)
Ken Kovash ('06), Director of Football Research & Player Personnel Assistant, Cleveland Browns
Bob Meyerhoff, President, Information Logistics
3:15pm - 4:00pm: Closing Remarks: Tobias Moskowitz, Fama Family Professor of Finance, Chicago Booth
4:00pm - 5:00pm: Networking reception: 420 South Lounge